6 Advantages of Digital Menu Boards
Digital Menu Boards: The term “digital menu board” has been popping up more and more with each passing year.
It seems that the days of using traditional menus are becoming a thing of the past, even if some advantages to them make them worth their slow decline. Here is a list of six advantages to digital menu boards.
Table of Contents
1. Cost to Install
Its biggest advantage is their cost. By using this type of display, many restaurants can save money on installation costs. This is partly because they do not have to install a roll-up paper menu that rolls under the counter and out of sight when not in use, nor do they need to pay for a large piece of hardware that will take up a lot of space.
2. Space Saving
While they are more expensive than traditional menus, they can still save a lot of space. For instance, there is no need for a large piece of hardware that takes up floor space under the counter, nor is there the need for a cumbersome roll-up paper menu. This frees up a significant amount of space that you can use elsewhere in your establishment. Many small restaurants do not even have enough room for a roll-up paper menu, which makes using them a necessity.
3. Upkeep
One of the biggest advantages of digital menu boards is their upkeep. Thanks to places like GRUBBRR, the technology that goes into these displays means they will require almost no maintenance to run smoothly.
That means fewer costs for you over the long run and shows that this type of display can save money in the long haul. It also means that you will not have to worry about repairs as often as you would with a traditional menu.
4. Ease of Use
Traditional menus require that the customer waits on the server to come to take their order and verbally relay it to the kitchen staff. This can take time, especially if you are in a crowded restaurant, which means that your customers may have to wait longer for their food.
They are designed to be used by customers so that they can order their meals easily. This makes it much more likely that customers will get through the line with only a few minutes of wait time on busy days. For this reason, some restaurants even place them outside of the dining room for the customers to read while waiting for their food.
5. Information
They are much easier for customers to read than traditional menus. This is because you can customize to include the most important information you want your customers to see.
For example, some restaurants will have a small screen showing the day’s specials so that customers can order them right away. Others may choose to include more detailed information, such as additional side dishes, dessert options, and alcohol selections.
6. Accessibility
The best of them are designed, so they are easy for customers to read. That means that they need to be large enough for the customer to see easily without making them have to squint. It also means that they need to be written and printed on high-quality paper that is easy to read without fading over time.
Conclusion
Overall, digital menu boards are better than traditional menus in almost every way. They are easier to use, take up less space, and require less upkeep. While they may be slightly more expensive to purchase, the long-term savings make them well worth it. For this reason, many restaurants have found that investing in them is one of the best ways to save money over the long haul.
